![maxi-nutrition-header.jpg](https://images.squarespace-cdn.com/content/v1/56d5690d2eeb815c06df3aab/1660825918141-WC8HM86N2RQTFEDH65P9/maxi-nutrition-header.jpg)
Maxinutrition.com | UX/UI Design
The award winning digital agency, Big Pink commissioned me to help create the UX wireframes and creative visuals for a pitch for the Maxinutrition account.
![The challenges & outcome](https://images.squarespace-cdn.com/content/v1/56d5690d2eeb815c06df3aab/1560372565698-GNAJ82V5OSD1H55RVSIK/Maxinutrition-Screen-1.jpg)
The challenges & outcome
Working to an incredibly tight deadline alongside the agency Creative Director, the challenge was to how to increase user engagement, improve the paths-to-purchase and demonstrate visuals that presented large amounts of content and data that looked clear and intuitive on a variety of screen devices.
They won the account.
[drops mic]
![Maxinutrition-Wireframe-Screen-1.jpg](https://images.squarespace-cdn.com/content/v1/56d5690d2eeb815c06df3aab/1560372571966-8BXSC0FILS6HK11TKQBX/Maxinutrition-Wireframe-Screen-1.jpg)
![Maxinutrition-Wireframe-Screen-2.jpg](https://images.squarespace-cdn.com/content/v1/56d5690d2eeb815c06df3aab/1560372572635-1UW88M9Y8L0GHKISC1FW/Maxinutrition-Wireframe-Screen-2.jpg)
![Maxinutrition-Wireframe-Screen-3.jpg](https://images.squarespace-cdn.com/content/v1/56d5690d2eeb815c06df3aab/1560372572899-QOBQA18J8P2LHHFU8C97/Maxinutrition-Wireframe-Screen-3.jpg)
![Maxinutrition-Screen-2.jpg](https://images.squarespace-cdn.com/content/v1/56d5690d2eeb815c06df3aab/1560372565610-VRG9N3NDTLA52V4T9GHA/Maxinutrition-Screen-2.jpg)
![Maxinutrition-Screen-3.jpg](https://images.squarespace-cdn.com/content/v1/56d5690d2eeb815c06df3aab/1560372566826-3RFW17XW4RU801UXVLTV/Maxinutrition-Screen-3.jpg)
![Maxinutrition-Screen-5.jpg](https://images.squarespace-cdn.com/content/v1/56d5690d2eeb815c06df3aab/1560372569403-HF7NCPSFBY54CJALV7ZX/Maxinutrition-Screen-5.jpg)
![Maxinutrition-Screen-6.jpg](https://images.squarespace-cdn.com/content/v1/56d5690d2eeb815c06df3aab/1560372571424-FQAULHGMPXH42DV0V3N8/Maxinutrition-Screen-6.jpg)